

Our Story
CHOUCHOU (tcho-tcho), the Japanese word for butterfly, captures nature's transformative beauty. It reflects the journey of a woman: a constant evolution towards a radiant, revitalised self.
At CHOUCHOU TOKYO, we empower your transformation. Like the morpho butterfly, a symbol of rebirth, we believe in your potential to embrace the unknown and emerge stronger.
Our high-quality anti-ageing solutions become your trusted companions. Let CHOUCHOU TOKYO guide your metamorphosis.

Advanced Technology
At CHOUCHOU TOKYO, we believe in the power of high-performance Japanese technology.
That's why we’ve partnered with Artistic&Co., a leading beauty equipment manufacturer renowned for its commitment to quality, durability, and luxury. Every CHOUCHOU TOKYO device and skincare product undergoes rigorous quality checks by hand, ensuring you receive a product built to last and deliver exceptional results.

The Beauty Experts Behind CHOUCHOU TOKYO
Hear from Soutarou Kurata about what makes the CHOUCHOU TOKYO Mesobrush
and Scalp Serum unique.
Soutarou Kurata, Chief Beauty Expert for CHOUCHOU TOKYO

Soutarou Kurata
- Director of Beppu Garden Hill Clinic
- Visiting Professor of Dermatology and Hair Regenerative Medicine at Osaka University
- Standing Board Member of the Japan Society of Clinical Hair Restoration
- Board Member of the Japan Society of Clinical Dermatology and Surgery
- Consultant Physician for P&G Japan

Koichi ITO
- Ph.D. in Engineering, Tokyo Institute of Technology
- IEEE Life Fellow (January 2016)
- IEEE AP-S President
- Main research area: Assessment of Human and Electromagnetic Wave Interactions
FAQs
In what order should I apply the CHOUCHOU TOKYO skincare series?
In what order should I apply the CHOUCHOU TOKYO skincare series?
- At firts: Morpho Booster
The booster is the first step of your daily morning ritual.
After cleansing your face, apply the Booster on your face and neck to hydrate* and prepare your skin for using The Morpho facial device.
*Up to stratum corneum
- Then: Morpho Gel
The Gel will allow you to use the RE mode of your device.
Every day, after applying the Booster on your face and neck, put 2 drops of the Gel directly onto The Morpho device head and start using the RE mode.
- Or: Morpho Serum
The Serum will allow you to use the RM mode of your device.
Only once a week after applying the Booster on your skin, apply 2 drops of the Serum onto The Morpho device and start using the RM mode.
- As a complement: Morpho Sheet Mask
Once or twice a week if your skin needs additional hydration.
You can also use your mask instead of the serum to perform your weekly treatment with the RM mode.
In this case, place your mask on your face, perform your treatment with the RM mode for 5 minutes, and then leave it on for an additional 5 minutes before removing it.
We recommend you massage the supplement into your face, neck and decollete until fully absorbed.
Why should I use it specifically in the morning?
Why should I use it specifically in the morning?
In the morning, the RE mode, your gentle and effortless facial workout, will wake up and soothe your facial muscles while boosting your skin metabolism. It will also promote the lymph drainage system which will help flush out the waste released during your sleep.
RM mode will allow for a quick and efficient penetration* of the active ingredients contained in the Morpho Serum to boost the firmness of your skin and give you enough moisture* for the entire day.
*Up to stratum corneum
What makes The Morpho special?
What makes The Morpho special?
Through our innovative skincare methodology, we insist on breaking through the traditional skincare concept and bringing you a new morning beauty ritual.
Morpho means to change or shift. Creating a morning ritual for your skin with The Morpho, enables you to take your skincare to the next level, preparing your skin to look its best for the day ahead while creating the perfect canvas for makeup application.
Carefully designed by Japanese doctors, scientists, engineers, and skincare experts utilising the latest, cutting-edge made-in-Japan technology and anti-ageing methods, in just 5 minutes each morning, The Morpho will rejuvenate and deliver better skin every time you use it.